Insights and Epiphanies

Realizing That Less—but Better—is Enough

I once spent three full weeks building out a new product offering that nobody asked for. Not one person. I convinced myself it would “diversify revenue.” You know what it actually did? Divert my energy.

The launch flopped. Zero traction. Zero interest. And a whole lot of frustration. I wasn’t upset that it failed—I was upset because I knew better. I knew…