<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Not-So-Guru Playbook: Hustler's Guide]]></title><description><![CDATA[Your ultimate playbook for thriving in business and life. From entrepreneurship and leadership to personal growth and navigating challenges, this section is all about actionable advice for hustlers who aim high but stay grounded. It’s where strategy meets serenity, and ambition meets authenticity. Dive in and discover how to build success while enjoying the ride.]]></description><link>https://www.not-so-guru.com/s/hustlers-guide</link><image><url>https://substackcdn.com/image/fetch/$s_!8hz2!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48bd6461-5645-49aa-80b0-ec59e5c73944_1024x1024.png</url><title>Not-So-Guru Playbook: Hustler&apos;s Guide</title><link>https://www.not-so-guru.com/s/hustlers-guide</link></image><generator>Substack</generator><lastBuildDate>Sun, 30 Aug 2026 13:57:07 GMT</lastBuildDate><atom:link href="https://www.not-so-guru.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Hillman Lentz | InnerCurrent Media. All rights reserved.]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[notsoguru@substack.com]]></webMaster><itunes:owner><itunes:email><![CDATA[notsoguru@substack.com]]></itunes:email><itunes:name><![CDATA[Hillman Lentz]]></itunes:name></itunes:owner><itunes:author><![CDATA[Hillman Lentz]]></itunes:author><googleplay:owner><![CDATA[notsoguru@substack.com]]></googleplay:owner><googleplay:email><![CDATA[notsoguru@substack.com]]></googleplay:email><googleplay:author><![CDATA[Hillman Lentz]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[The Hustler's Guide]]></title><description><![CDATA[When the Plan Is the Problem]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-7af</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-7af</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 24 Aug 2026 10:01:51 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/07419fd8-01b4-4c84-a1ab-3d62db89a0b0_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Most entrepreneurs I know can plan forever. They can strategize, map contingencies, build decks, run scenarios, refine the pitch. What they struggle with is the moment the plan has to become actual work.</p><p>I used to be this way. I had plans inside my plans. Spreadsheets that pointed to other spreadsheets. Meetings about meetings. And the thing that would actually move something forward kept getting pushed to after I had everything figured out.</p><p>Here&#8217;s what I eventually learned: the plan is not the work. The plan is a comfort mechanism. It feels like progress because it requires effort and produces something visible. But until something ships, until someone calls you back, until the product is actually in front of a customer &#8212; nothing has happened.</p><p>Clean execution starts with the simplest possible version of the next step. Not the best version, not the most thorough version, not the version that impresses people on a whiteboard. The version that actually gets done today.</p><p>The plan has already told you what to do. Stop refining it. Do it. Adjust when reality tells you to &#8212; not before.</p><p><strong>The Takeaway</strong></p><p>The plan is not the work &#8212; at some point you have to stop planning and start executing.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><p></p><p style="text-align: center;"><em>If this one landed &#8212; The Not-So-Guru Manifesto is waiting.</em></p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://manifesto.not-so-guru.com&quot;,&quot;text&quot;:&quot;Get the Manifesto&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://manifesto.not-so-guru.com"><span>Get the Manifesto</span></a></p><p style="text-align: center;"></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Simple Routines, Strong Results]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-b05</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-b05</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 10 Aug 2026 10:01:25 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/870f288f-10d7-467c-840f-f53b1963856a_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me tell you something that took me longer than it should have&#8212;success isn&#8217;t built on big moves. It&#8217;s built on repeatable ones. And most people sabotage themselves by overcomplicating their daily routine.</p><p>I used to think I needed the perfect system. The perfect schedule. The perfect setup to perform at a high level. What I ended up with was a constantly changing structure that never had time to work.</p><p>The truth is, consistency beats optimization. Every time. A simple routine done daily will outperform a &#8220;perfect&#8221; routine that changes every week.</p><p>The goal isn&#8217;t to design something impressive. It&#8217;s to build something you can actually follow. Something that removes friction instead of adding to it.</p><p>Simplify your day. Same wake time, same key actions, same priorities. Repetition creates rhythm, and rhythm creates results.</p><p><strong>The Takeaway</strong></p><p>Simple routines create consistent results. Stop optimizing&#8212;start repeating.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Remove Excess to Move Faster]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-98d</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-98d</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 03 Aug 2026 10:03:08 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/7ca21e04-9cf6-40ad-b285-1e74011c1a22_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me tell you something I learned the hard way&#8212;being busy is not the same as making progress. I used to stack my days with calls, ideas, and opportunities, thinking I was building momentum. In reality, I was just creating noise.</p><p>The more I added, the slower things moved. Not because I wasn&#8217;t working, but because I was spreading energy across too many directions. Nothing was getting the full force it needed to actually break through.</p><p>Here&#8217;s the shift: speed doesn&#8217;t come from doing more. It comes from doing less&#8212;better. When you remove what doesn&#8217;t matter, what&#8217;s left starts to move with clarity and intent.</p><p>Most people are afraid to cut things. They think they might miss something. The truth? You&#8217;re already missing the only thing that matters&#8212;focus.</p><p>If it doesn&#8217;t directly contribute to your current objective, it&#8217;s excess. And excess is expensive. Strip it out, and you&#8217;ll be surprised how fast things start to move.</p><p><strong>The Takeaway</strong></p><p>Cutting isn&#8217;t losing&#8212;it&#8217;s accelerating. Remove the excess and let focus do the work.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Stop Pushing When You&#8217;re Already Empty]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-1b7</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-1b7</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 27 Jul 2026 10:00:40 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/985d6319-c58f-4664-9083-9a75c9f9a951_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>There&#8217;s a point where pushing harder stops being productive and starts being stupid. Most people miss that line completely. They think more effort always equals better results. It doesn&#8217;t.</p><p>I&#8217;ve run myself into the ground more times than I care to admit. Late nights, early mornings, nonstop output. It feels like commitment, like discipline. In reality, it&#8217;s often just poor awareness.</p><p>When you&#8217;re mentally drained, your decision-making drops. Your patience shortens. Your ability to think clearly starts slipping, even if you don&#8217;t notice it right away. You&#8217;re still moving&#8212;but not effectively.</p><p>Recovery isn&#8217;t weakness. It&#8217;s maintenance. Just like you wouldn&#8217;t run a machine nonstop without servicing it, you can&#8217;t expect your mind to operate at a high level without resetting.</p><p>The best operators know when to step back&#8212;not quit, not slow down permanently&#8212;just reset so they can come back sharp.</p><p><strong>The Takeaway</strong></p><p>If you don&#8217;t reset, your performance will decline whether you admit it or not.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Get Comfortable Being Uncomfortable]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-35e</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-35e</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 20 Jul 2026 10:01:26 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/a4fbd625-66c7-459b-98f3-4565f19831ae_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let&#8217;s be honest&#8212;most people don&#8217;t fail because they lack skill. They fail because they can&#8217;t handle sustained pressure. They tap out mentally long before anything actually breaks.</p><p>I used to think pressure was something to avoid or minimize. If things felt too heavy, I&#8217;d look for ways to reduce it. The problem is, growth doesn&#8217;t happen in comfort&#8212;it happens under load.</p><p>Pressure is part of the job. Deadlines, expectations, uncertainty&#8212;it&#8217;s all baked into the process. The people who move forward are the ones who stop negotiating with discomfort and start accepting it.</p><p>That doesn&#8217;t mean you enjoy it. It means you don&#8217;t resist it. You show up, do the work, and keep moving even when it&#8217;s not ideal. Especially when it&#8217;s not ideal.</p><p>If you can stay steady while things feel heavy, you gain an edge most people never develop.</p><p><strong>The Takeaway</strong></p><p>Pressure isn&#8217;t the problem&#8212;your tolerance for it is.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Stop Making Everything a Big Deal]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-2b6</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-2b6</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 13 Jul 2026 10:02:05 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/a34a0d60-c344-4f22-968f-4f9fb6e4a5c3_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me save you a lot of wasted energy&#8212;most things aren&#8217;t as serious as you think they are. Deadlines shift. People screw up. Plans fall apart. That&#8217;s not drama&#8230; that&#8217;s business.</p><p>I used to react to every disruption like it was a five-alarm fire. Something changed, and suddenly everything felt urgent, chaotic, and personal. That mindset doesn&#8217;t make you effective&#8212;it makes you exhausted.</p><p>Adaptation is quiet. It&#8217;s not loud, emotional, or reactive. It&#8217;s simply recognizing what changed and adjusting without turning it into a story. No overthinking, no spiraling, no unnecessary meetings to &#8220;process&#8221; what already happened.</p><p>The best operators don&#8217;t resist change&#8212;they absorb it. They look at the situation, make a clean decision, and move. No theatrics. No need to prove how hard things are. Just forward motion.</p><p>If you want to build anything meaningful, you need to get comfortable with things not going your way. That&#8217;s not a setback&#8212;that&#8217;s the process.</p><p><strong>The Takeaway</strong></p><p>Adapt quickly, without adding emotion to the equation.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Calm Is a Competitive Advantage]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-14e</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-14e</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 06 Jul 2026 10:01:50 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/45a7803e-e7e0-442d-9fd1-041fe36c5f5f_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me tell you something I learned the hard way&#8212;losing your cool doesn&#8217;t make you powerful, it makes you predictable. And predictable people get played. I used to think intensity meant raising my voice, pushing harder, reacting faster. Turns out, that&#8217;s just emotional leakage dressed up as leadership.</p><p>Pressure doesn&#8217;t create chaos. It reveals it. When things start breaking, deadlines stack up, and people aren&#8217;t delivering&#8212;that&#8217;s when your real operating system shows up. If that system is reactive, impatient, or ego-driven, you&#8217;re not leading&#8230; you&#8217;re spiraling with better vocabulary.</p><p>Here&#8217;s the shift: calm is not passive. Calm is controlled aggression. It&#8217;s knowing exactly what needs to be done and not letting noise pull you off track. The best operators don&#8217;t rush&#8212;they execute. They don&#8217;t snap&#8212;they decide. That&#8217;s a different level of discipline.</p><p>I used to fire off messages, make quick decisions, and &#8220;handle things immediately.&#8221; Sounds productive, right? It&#8217;s not. It&#8217;s emotional decision-making with a sense of urgency. The cost? Bad calls, strained relationships, and unnecessary messes to clean up later.</p><p>So slow it down. Not your work&#8212;your reactions. Pause before you respond. Think before you speak. The person who stays steady when everyone else is losing it? That&#8217;s the one people follow.</p><p><strong>The Takeaway</strong></p><p>Control your emotions, or they&#8217;ll control your outcomes.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Stop Polishing&#8212;Start Moving]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-19c</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-19c</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 29 Jun 2026 10:01:51 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/8dea6adc-ff69-4d81-a065-ee8b027dfefa_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me tell you something that cost me time&#8212;too much time. I used to believe that if I just refined the plan a little more, thought it through one more time, I&#8217;d get it &#8220;just right.&#8221;</p><p>That&#8217;s a trap. Polishing feels productive, but it&#8217;s usually just hesitation dressed up as preparation. You&#8217;re not improving the decision&#8212;you&#8217;re delaying the execution.</p><p>At some point, the return on thinking drops to zero. And everything after that is just you avoiding the discomfort of moving forward without certainty.</p><p>Execution is where clarity sharpens. You don&#8217;t need more analysis&#8212;you need friction, feedback, and real-world movement.</p><p>Decide, move, adjust. That&#8217;s the cycle. Anything else is just standing still with better notes.</p><p><strong>The Takeaway</strong></p><p>Execution creates clarity&#8212;thinking alone does not.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Adjust Fast, Not Perfectly]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-589</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-589</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 22 Jun 2026 10:01:23 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/76c66bfb-e445-415b-91d8-bf438c41e0a9_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me tell you where most people get stuck&#8212;they treat adjustment like failure. Something doesn&#8217;t go as planned, and instead of correcting quickly, they hesitate, overanalyze, and slow everything down.</p><p>I used to do the same thing. I&#8217;d make a decision, see it wasn&#8217;t working perfectly, and then spend too much time trying to &#8220;fix it properly.&#8221; Meanwhile, momentum disappeared.</p><p>Here&#8217;s the truth: speed of correction matters more than accuracy of correction. You&#8217;re not trying to be perfect&#8212;you&#8217;re trying to stay in motion.</p><p>When something feels off, adjust. Small shift, quick move, keep going. You can refine as you go, but you can&#8217;t recover lost momentum easily.</p><p>The best operators aren&#8217;t the ones who always get it right. They&#8217;re the ones who recognize when something&#8217;s off and correct course without hesitation.</p><p><strong>The Takeaway</strong></p><p>Fast adjustments beat perfect plans.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Own It or Don&#8217;t Do It]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-6bb</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-6bb</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 15 Jun 2026 10:01:05 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/4ed33c28-fe80-440d-8837-f9ccde581502_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me be blunt&#8212;if you&#8217;re not willing to own the outcome, you shouldn&#8217;t be making the decision.</p><p>I used to hedge everything. Leave room to pivot, adjust, blame circumstances if things didn&#8217;t go my way. It felt safe. It was weak.</p><p>Ownership changes everything. The moment you say, &#8220;This is on me,&#8221; your decision-making sharpens. You stop playing games. You stop looking for outs.</p><p>Responsibility forces clarity. You think harder, act cleaner, and follow through stronger&#8212;because there&#8217;s no one else to point to.</p><p>You don&#8217;t need perfect decisions. You need full ownership of the ones you make.</p><p><strong>The Takeaway</strong></p><p>Ownership sharpens execution.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Protect Your Decision Budget]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-8f5</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-8f5</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 08 Jun 2026 10:00:59 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/5e97d819-064d-4025-a341-d85f370c35e2_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me tell you something I learned the hard way&#8212;you don&#8217;t run out of time first, you run out of decision quality. And once that drops, everything else follows.</p><p>Early in my career, I thought working longer hours meant I was getting more done. What I was really doing was making worse decisions as the day went on. Small mistakes, bad calls, unnecessary delays&#8212;it all added up.</p><p>Your brain has a limit. Every decision&#8212;big or small&#8212;pulls from the same pool. What to eat, what to respond to, what to prioritize&#8230; it drains you. And by the time you get to the decisions that matter, you&#8217;re already depleted.</p><p>The solution isn&#8217;t more discipline&#8212;it&#8217;s better structure. Stack your important decisions early in the day. Remove unnecessary ones completely. Automate the rest. You don&#8217;t need to be sharp all day&#8212;you need to be sharp when it counts.</p><p>Treat your decision-making like a resource. Because it is. And if you don&#8217;t protect it, you&#8217;ll waste it on things that don&#8217;t move the needle.</p><p><strong>The Takeaway</strong></p><p>Save your best decisions for what actually matters.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Reduce Options to Move Faster]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-87e</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-87e</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 01 Jun 2026 10:00:56 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/19334555-8d9a-46e2-9e3f-6fdbbff680f1_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me save you a few years of unnecessary stress&#8212;more options do not make you smarter, they make you slower. I used to think having ten directions meant I was &#8220;flexible.&#8221; In reality, I was just avoiding commitment.</p><p>When everything is on the table, nothing gets done. You spend your time comparing, second-guessing, and running scenarios that never actually happen. Meanwhile, the guy with one clear path is already halfway there.</p><p>Here&#8217;s the truth: constraint creates clarity. When you reduce your options, your brain stops negotiating and starts executing. It&#8217;s not about finding the perfect decision&#8212;it&#8217;s about removing the noise so you can actually move.</p><p>Try this: instead of asking &#8220;what are all my options?&#8221;, ask &#8220;what are the top two that actually matter?&#8221; Then cut one. Not because it&#8217;s wrong&#8212;but because progress beats perfection every time.</p><p>You don&#8217;t need more choices. You need fewer decisions with more commitment behind them. That&#8217;s how momentum is built.</p><p><strong>The Takeaway</strong></p><p>Less choice = more action.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Think in Years, Act Daily]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-443</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-443</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 25 May 2026 10:01:33 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/d6991bfe-9b57-4f02-96de-7317dc181490_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Most people think too short. A week. A month. Maybe a quarter if they&#8217;re feeling ambitious. Then they get frustrated when things don&#8217;t move fast enough.</p><p>I&#8217;ve done the same. Expecting results on a timeline that doesn&#8217;t match reality. It creates unnecessary pressure&#8212;and bad decisions.</p><p>The shift is simple but not easy: think in years, act daily. You don&#8217;t need immediate results&#8212;you need direction and consistency.</p><p>When you zoom out, everything changes. A bad day doesn&#8217;t matter. Even a bad week doesn&#8217;t matter. What matters is whether you&#8217;re still moving forward.</p><p>Play the long game, but execute like today counts&#8212;because it does.</p><p><strong>The Takeaway</strong></p><p>Think long-term, execute daily&#8212;that&#8217;s where real progress lives.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Trust the Process, Not the Mood]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-4f5</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-4f5</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 18 May 2026 10:02:04 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/9fdca009-bcfd-4234-8eea-714a8706816c_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>There&#8217;s a dangerous moment that shows up when you&#8217;re doing the right things&#8212;but not seeing results yet. That&#8217;s where most people start questioning everything.</p><p>I&#8217;ve been there more times than I&#8217;d like to admit. You&#8217;re consistent, you&#8217;re disciplined, but nothing seems to be moving. It feels like you&#8217;re stuck.</p><p>That&#8217;s when people pivot too early. Change the plan. Try something new. Not because it&#8217;s smarter&#8212;but because they&#8217;re uncomfortable waiting.</p><p>The process works&#8212;but only if you give it time. You don&#8217;t plant something today and expect it to grow tomorrow. That&#8217;s not how this works.</p><p>Stay with it. Refine when needed, but don&#8217;t abandon it just because it&#8217;s not instant. That&#8217;s how compounding actually happens.</p><p><strong>The Takeaway</strong></p><p>If the process is sound, give it time to work.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Show Up Anyway]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-ca0</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-ca0</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 11 May 2026 10:01:37 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/e369a190-535c-474e-b3e9-8c3793f6f7cc_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>There&#8217;s a version of you that only works when everything feels right. Good sleep, good mood, no distractions. That version doesn&#8217;t build anything meaningful.</p><p>Then there&#8217;s the version that shows up anyway. Tired. Unmotivated. Distracted. But still executing. That&#8217;s the one that actually wins.</p><p>I used to wait for the perfect conditions. The right mindset. The &#8220;I feel ready&#8221; moment. It&#8217;s a great way to stay busy without making real progress.</p><p>Consistency isn&#8217;t about being at your best&#8212;it&#8217;s about being reliable. The work gets done whether you feel like it or not. That&#8217;s the difference.</p><p>If you only show up when it&#8217;s easy, you&#8217;re training yourself to quit when it&#8217;s not. Flip that, and everything changes.</p><p><strong>The Takeaway</strong></p><p>Show up regardless of how you feel&#8212;that&#8217;s where progress starts.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Daily Habits Win & Loud Goals Lose]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-cac</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-cac</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 04 May 2026 10:03:20 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/3bd92d52-ff4b-4e9f-922a-1b62dbd39aa4_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Let me save you a decade of trial and error&#8212;your big goals aren&#8217;t the problem. It&#8217;s your inconsistency pretending to be ambition. I&#8217;ve set massive targets before, the kind that sound impressive at dinner. But behind the scenes? Missed days, broken routines, and a lot of &#8220;I&#8217;ll start tomorrow.&#8221;</p><p>Here&#8217;s the truth most people don&#8217;t want to hear: success is built in the boring parts. The small, repeatable actions that don&#8217;t feel like progress in the moment. Waking up on time. Doing the work when no one&#8217;s watching. Showing up when it&#8217;s inconvenient.</p><p>I used to chase momentum. I thought if I felt &#8220;on,&#8221; I&#8217;d crush it. But momentum is unreliable. Discipline isn&#8217;t. The people who win don&#8217;t rely on how they feel&#8212;they rely on what they do, every single day.</p><p>You don&#8217;t need a new strategy. You need fewer excuses. Strip it down. Identify the 2&#8211;3 actions that actually move the needle and commit to doing them daily, no matter what. Not when it&#8217;s easy. Not when it&#8217;s exciting. Daily.</p><p>The magic isn&#8217;t in intensity&#8212;it&#8217;s in consistency. That&#8217;s where things compound. Quietly. Predictably. Powerfully.</p><p><strong>The Takeaway</strong></p><p>Small actions, repeated daily, outperform big intentions every time.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Starting Is Easy. Finishing Is Rare.]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-880</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-880</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 27 Apr 2026 10:01:56 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/5c0c04da-1498-416f-81ec-a2e29cf554e0_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Starting something new creates momentum quickly. It feels productive, forward-moving, and decisive. That&#8217;s why it&#8217;s easy to keep doing it.</p><p>Finishing is different. It requires staying with something after the initial momentum fades. After the interesting part is done and only the necessary part remains.</p><p>Most people don&#8217;t struggle with ideas. They struggle with completion. Not because they can&#8217;t finish, but because something new keeps pulling their attention away.</p><p>Over time, this creates a pattern of partial progress. Multiple things in motion, but nothing fully resolved.</p><p>Execution improves when finishing becomes the priority, not starting.</p><p><strong>The Takeaway</strong></p><p>Completion creates real progress.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Depth Doesn&#8217;t Happen by Accident]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-220</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-220</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 20 Apr 2026 10:01:12 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/f277362f-555b-4ffc-8eb9-624a619a6832_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Most people expect deep work to happen naturally. They assume that if they have enough to do, focus will follow. But depth doesn&#8217;t emerge on its own&#8212;it requires intention.</p><p>A typical day is not built for sustained attention. It&#8217;s built for responsiveness. Messages, meetings, and quick decisions dominate the structure, leaving little room for uninterrupted work.</p><p>This is why important work often gets pushed later. Not because it&#8217;s difficult, but because it requires conditions that aren&#8217;t automatically created.</p><p>Depth needs space. Not leftover time, not small gaps&#8212;but defined, protected blocks where nothing else competes.</p><p>Execution improves when depth is scheduled, not hoped for.</p><p><strong>The Takeaway</strong></p><p>Deep work requires protected time.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[What You Allow Is What Slows You Down]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-81a</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-81a</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 13 Apr 2026 10:03:12 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/49ffa107-5909-4a9c-8bf9-016f2b163f56_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Most people don&#8217;t think of distraction as a decision. It feels external, like something that happens throughout the day. But in practice, distraction is usually permitted, not forced.</p><p>Small interruptions rarely look like a problem in the moment. They feel manageable, temporary, and easy to recover from. A quick check here, a short reply there&#8212;nothing that seems worth resisting.</p><p>The cost isn&#8217;t in the moment. It&#8217;s in the accumulation. Each interruption breaks continuity, and each break makes it harder to return with the same level of clarity.</p><p>Over time, this becomes your normal. Not because you chose it deliberately, but because nothing was restricted. What&#8217;s allowed repeatedly becomes expected.</p><p>Execution improves when access is limited. Not everything deserves entry into your attention.</p><p><strong>The Takeaway</strong></p><p>What you allow consistently shapes your output.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[The Hustler’s Guide]]></title><description><![CDATA[Choose Less. Execute More.]]></description><link>https://www.not-so-guru.com/p/the-hustlers-guide-b3f</link><guid isPermaLink="false">https://www.not-so-guru.com/p/the-hustlers-guide-b3f</guid><dc:creator><![CDATA[Hillman Lentz]]></dc:creator><pubDate>Mon, 06 Apr 2026 10:03:50 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/ee849950-6943-47e0-91a1-d8475235f802_500x500.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Most people don&#8217;t struggle with effort. They struggle with direction. The issue isn&#8217;t that you&#8217;re not working hard enough&#8212;it&#8217;s that your energy is spread across too many targets. When everything feels important, nothing gets the attention it actually requires.</p><p>Priority is not about ranking ten things. It&#8217;s about reducing them. The more you carry, the slower you move. Focus isn&#8217;t a mindset&#8212;it&#8217;s a constraint. You decide what matters by eliminating what doesn&#8217;t.</p><p>There&#8217;s a quiet cost to keeping options open. Every unfinished task, every &#8220;maybe later,&#8221; every half-commitment pulls on your attention. It fragments your thinking and weakens your execution. Clarity doesn&#8217;t come from adding more. It comes from cutting.</p><p>Pick fewer targets this week. Not because they&#8217;re easier&#8212;but because they&#8217;re worth finishing. Let the rest sit. Not everything needs your energy right now, even if it feels urgent.</p><p>Execution improves when decision-making is done. Choose, commit, and move. That&#8217;s where momentum actually starts.</p><p><strong>The Takeaway</strong></p><p>Fewer priorities create stronger execution.</p><p><strong>Keep Moving Forward!</strong></p><p><em>Not-So-Guru</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Not-So-Guru Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share&quot;,&quot;text&quot;:&quot;Share Not-So-Guru Playbook&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.not-so-guru.com/?utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;action=share"><span>Share Not-So-Guru Playbook</span></a></p><p></p>]]></content:encoded></item></channel></rss>